Trivu Journal
Loyalty•4 min read

How to get customers to join your loyalty program

Practical ways to increase sign-ups: what to say at checkout, where to place the QR, welcome gifts and the mistakes that stop people from joining.

A customer scanning a counter QR to join a program
In this article5

The sentence that works

“Would you like to start earning stamps? It takes a minute and today you get two free.” Short, concrete and with an immediate benefit. Practice it with the team until it sounds natural.

Where to put the QR

Where customers wait: the counter, the pickup area, the table and the receipt. Large enough to scan from a step away, with the reward written next to it.

Remove friction

Ask only for what you need, avoid app downloads and confirm instantly. Every extra field loses people.

Practical checklist

  • Train one sign-up sentence
  • Place the QR where people wait
  • Offer a welcome gift
  • Track sign-ups per day and per staff member

Frequently asked questions

Should I ask for the customer's email?

Only if you'll use it with consent; name and phone or email is usually enough.

What if customers say they're in a hurry?

Point to the QR and invite them to join while they wait or later from home.

YOUR NEXT STEP

Create your digital loyalty card today.

Stamps or points in Google Wallet, a QR poster for your counter and a scanner for your team. Free for 14 days, no card needed.

Start free trial
How to get customers to join your loyalty program | Trivu