Digital gift cards for small businesses: how to sell them
How digital gift cards work, why they bring new customers and the steps to sell them in your café, salon or store.
In this article5
Why they work
They solve the last-minute gift, they bring people who have never visited you, and recipients often spend a little more than the card's value.
How to sell them
Offer fixed amounts ($10, $25, $50), promote them before holidays and Mother's Day, and show them at the counter. Issue the card from your platform; the balance updates as it's used.
Rules to define
Validity, whether it can be split across visits and what happens to the remaining balance. Write them on the card so there are no surprises.
Practical checklist
- Choose three fixed amounts
- Set validity and terms
- Promote before key dates
- Train the team to redeem them
Frequently asked questions
Do I need a special POS?
No. The card is scanned from a phone and the balance is updated in the platform.
Which Trivu plan includes gift cards?
Gift cards are included from the Scale plan.
Create your digital loyalty card today.
Stamps or points in Google Wallet, a QR poster for your counter and a scanner for your team. Free for 14 days, no card needed.
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